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Find out what your website is costing you.

Enter your address. In about twenty seconds you will see how your site scores on the four things that decide whether people find you — including whether AI assistants can read it at all. The score is free and instant. The full report — every finding, in plain English — downloads as a PDF once you tell us who you are. Nothing is emailed and there is no list to join.

We look only at what is already public. We never ask for a login to your site and we change nothing.

What Gets Measured

Four scores, and what each one is really asking.

01

Foundations

Can a search engine actually reach, read and trust the page? Secure connection, a working response, nothing accidentally blocking the crawlers, a sitemap, a canonical address, a mobile viewport.

02

Findability

The on-page basics that decide what you rank for. Title, search description, one clear main heading, image descriptions, enough real content, and whether a ready-to-buy visitor can find a way to contact you.

03

AI readiness

Whether an AI assistant can understand your business well enough to name it. Structured data, a declared business identity, marked-up questions, and — the one that catches most sites — whether your words exist in the HTML or only appear after JavaScript runs.

04

Speed

How long the server takes to answer, how heavy the page is before a single image loads, and how many files must arrive before anything is drawn on screen.

The One Most Sites Fail

Your site can rank on Google and still be invisible to ChatGPT.

More and more buying decisions now start with a question typed into an AI assistant rather than a search box. Those systems read your raw HTML. They do not wait for JavaScript, they do not scroll, and they lean hard on structured data to work out who you are and what you sell.

So a site built entirely in a modern JavaScript framework, with no structured data and no plain-language description of the business, can rank respectably in classic search and still return nothing an assistant can quote. When someone asks for a recommendation in your category, the assistant names whoever it could actually read.

That is why the check scores it separately. It is the gap that is opening fastest, and almost nobody is watching it.

Before You Run It

Fair questions about a free tool.

Is this really free?

Yes. There is no account, no card and no trial. Your four scores appear straight away. If you want the itemised findings and the PDF report we ask for a name, company and email — we keep those so we know who ran the check, and we may follow up once. Nothing is emailed to you automatically, there is no mailing list, and we never sell or share your details.

What exactly are you looking at?

The public HTML of your homepage, plus your robots.txt, sitemap and llms.txt if you have them. Everything we report is something anyone can see. We never need a login, and we do not change anything.

Why does an AI readiness score matter?

People increasingly ask ChatGPT, Claude, Perplexity and Google’s AI Overviews for recommendations instead of scrolling a results page. Those systems do not run JavaScript and rely heavily on structured data. A site can rank perfectly well in classic search and still be invisible to them.

My score is low. Is that bad?

It means there is unclaimed ground, which is usually good news. Most of what we flag is a one-off fix rather than an ongoing cost. The report tells you which items are worth doing first.

Do I have to hire you to get the fixes?

No. The report explains each problem in plain English so you or your existing developer can act on it. If you would rather we did it, get in touch. If we are not the right people for the job we will say so.

Let's Connect

Your brand is a story. Let's make it unforgettable.

Tell us where you're stuck. We'll tell you, honestly, whether we're the right people to fix it.

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